OCTOBER 2017 | MONTREAL
TRANSIT • DOUBLE DECKER
As part of Montreal’s 375th anniversary celebration, the Astral Out of Home production team collaborated with special-effects specialists Blood Brothers to produce the always popular “March of the Zombies” Halloween event. Astral Out of Home executed a bus wrap on a Grayline double-decker, while the Blood Brothers crew went to work on the final 3D execution.
Until October 28, the bus will go around the streets of Montreal carrying a group of zombies, a distraught tour guide and some decontamination agents. The campaign will close on October 28 with a parade through the Quartier des spectacles. Last year, over 10,000 “living dead” joined in the freaky fun.
