Tag Archives: transit

Desjardins

APR 04 – MAY 01  |  MONTREAL
BERRI-UQÀM / PLACE-DES-ARTS / ST.LAURENT STATIONS • MURALS • WRAPS • DECALS

Metro car posters, window decals, and seat wraps dominated two-hundred subway cars on the green line as well as wall and seat wraps in Berri UQÀM, Places-des-Arts and St. Laurent metro stations.

Creative agency: LG2
Media Agency: Touché!

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Radio Canada

JAN 31 – FEB 15  |  MONTREAL
CENTRAL STATION • EXPERIENTIAL ZONE

Radio Canada developed a large exhibition stand featuring a seating area that allowed commuters to listen exclusively to Radio Canada’s “ICI Radio-Canada 95.1 FM” at Central Station located in a heavy traffic area in downtown Montreal.

Creative: Radio Canada

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FROMAGERIE HAMEL

FEB 29 – APR 11 | MONTREAL
MCGILL STATION • WRAPPED DIGITAL MURAL WITH EXTENSION

Fromagerie Hamel wrapped the digital mural at McGill station on the mezzanine level. A hidden digital camera took pictures of passersby and displayed the images on the digital screen with cheese blocks atop their heads.

Creative: Fromagerie Hamel

WALT DISNEY PARKS & RESORTS

APR 04 – MAY 08  |  MONTREAL
SUPERBOARD EXTENSIONS • AMT DOMINATION

Disney Parks developed two Rapunzel themed superboards with her long hair extending around the board as well as two Star Wars themed superboards with glowing 3D light saber extensions. The Star Wars campaign also dominated the Lucien L’Allier train station with three pillars, one outside mural, two large vinyl wraps inside and train posters.

Creative: Walt Disney Parks & Resorts
Media Agency: Carat

TV5

FEB 08 – MAR 07 | MONTREAL
PLACE-DES-ARTS STATION • MURAL + BACKLIT POSTERS

To promote TV5’s artistic programming, subway platform murals with integrated backlit posters were used in the Montreal Subway system. The colourful corner murals on the platform at Place-Des-Arts subway station promoted the TV station’s tag line “See things differently”.

Creative: TV5

Bell

JAN 06 – FEB 18  |  QUEBEC CITY
BUS DOMINATION • RTC

Bell promoted their service, Fibe, with bus dominations in Quebec City. The campaign included bus wraps and interior poster dominations.

Creative Agency: LG2
Media Agency : Media Experts